Search results for: Analytics + SEO

A Successful Website Relaunch Doesn’t Happen by Accident

Anyone who’s been through enough site relaunches knows that last-minute panic and varying levels of anxiety come with the territory. Site relaunches require perfectly timed coordination of various disciplines in order to be successful. Some pretty obvious things can fall through the cracks and have a dramatically negative impact on a relaunch. To minimize this, here are some things to consider for your next relaunch.

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Understanding Google Tag Manager

Often, our direct clients would seem to be the most natural owners of setting up analytics tracking, but the custom coding that’s required has long made this impossible. Google has come up with a remarkable solution in Google Tag Manager (GTM). Learn how it might benefit your team.

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