Fear Not The Fold
In episode 017 we discuss the fold, what it is, where it came from, whether you should fear it (spoiler: you shouldn’t), and what you can do to create designs that encourage scrolling.
Our last article shared five findings from our experiences in the usability lab in 2017. We wanted to share five more common yet simple insights that emerged as themes for many of the sites and applications we evaluated.
In episode 018 we discuss what happens when the participant in a research study isn’t….. participating, and what to do about it.