Search results for: Tony Johnson

What Is the Business Case for Responsive Design?

Responsive design costs more and research indicates users prefer personal computers for complex tasks. Should your company invest in responsive design if you’re not sure your customers want it? In this article, we’ll help you weigh the pros and cons so that you can make the best possible decision for your organization.

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Business Objectives and Page Speed

Websites on the whole are getting slower, instead of faster. We can attribute much of the slowdown to a disconnect between the design process and the real world speed after implementation. In this article, we take a look at the impact of web performance on your business goals.

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Understanding Google Tag Manager

Often, our direct clients would seem to be the most natural owners of setting up analytics tracking, but the custom coding that’s required has long made this impossible. Google has come up with a remarkable solution in Google Tag Manager (GTM). Learn how it might benefit your team.

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Collaborating with IT: Our Approach

More than one-third of all technology spending is now controlled outside the IT department, yet IT remains accountable for the overall impact of technology inside and outside the organization. We strive to involve and support IT when planning, designing, and implementing user experience solutions.

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What are the Actual Deliverables?

It’s likely your organization’s stakeholders have some understanding of what digital success looks like in this new world. But one of the first things you may be asked when it comes to a multi-device interactive project is “What are the actual deliverables?”

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